One of the more common business buzzwords of the past decade is CSR (Corporate Social Responsibility). Companies of all sizes have been taking steps to do their part, often by implementing an environmentally friendly initiative like recycling. While it certainly is a good idea to try and save the environment, many business owners have no idea where to start, or how to do more. Technology, more specifically mobile phone apps, may be able to help.
Here are four great apps that can help you and your employees make your company a little more green.
1. GoodGuide
GoodGuide is an app that can help you find out more about products. Utilizing a barcode scanner, it can provide you with information like where the product comes from, whether it's safe and if it's green.
With over 170,000 ranked products in the app's database, it's a great way to start learning about sustainable and environmentally friendly products. The only downside of this app is that it currently focuses on the US only, and there is no word as to when, or if, service will expand. You can download it to your Apple and Android device for free.
2. PaperKarma
While we are currently living in a digital age, we still get a lot of paper-based junk mail. This is incredibly wasteful, as most people just throw it away. PaperKarma is an app that aims to reduce or eliminate waste paper.
How it works is you take a picture of unwanted mail, the developers will then contact the distributor and ask that they stop sending mail to you. This app could go a long way in helping reduce the amount of paper your office uses, which will mean lower costs for you and less trees felled. It's really a win-win. You can download it to your iPhone or Android device for free.
3. iRecycle
An important part of any green initiative is recycling. The problem is, it can be hard to find out what, how and where to recycle. iRecycle is an app that aims to set this straight. It provides information on how to recycle almost everything and the nearest recycle points to you.
The app also provides you with recycling centric updates, news and tips to help encourage you to do more. It's available for Apple (iPhone and iPad) and Android devices for free.
4. greenMeter
If your company has a fleet of vehicles, you are probably always on the lookout for ways to make them more efficient. Whether it be switching tires used, driving at slower speeds to conserve gas or carpooling, finding a way to cut costs is important. greenMeter is an app that could help. What it does is use your iPhone's accelerometer and manually entered data to assess your vehicle's power and gas usage.
While driving, this app provides real-time feedback on how efficient your driving is and how much gas you are using. This will help you conserve fuel (as you can see when you are burning more than usual) which will reduce operating costs and negative environmental impact. It's available for the iPhone and costs USD$5.99.
These are just four apps that can help your company go green. What other CSR initiatives do you take in your company? Let us know! And if you would like more tips on how technology can help you reduce your environmental impact, let us know, we can help.

Social media is here to stay, as it's hard not to hear people talk about it these days. It really has become an integral part of our daily lives, and of business as well. You can bet that if a potential customer is looking at your company, they will check for a social media presence. The first platform they will look at is Facebook. If your company has a Facebook page, do you know how to get the most out of it?
The modern smartphone user has well over 700,000 apps to choose from. One of the most important types of apps is email. If you are an iPhone user, you may be using Apple's Mail, which comes installed on the phone. While it is a solid app, there is one function that causes some confusion - email attachments.




Using a tablet in the office or for business can help you be more productive or at the very least can make your job easier. One of the most popular tablets is the iPad, with many owners swearing that it has made them more productive. One common gripe however is that the keyboard isn't the best for efficiency. There are some features that help though.
Change is inevitable. In some industries it happens slowly, while in others it happens at a blazing speed. The tech industry is one that never sits still; there is always something bigger, better, faster and newer being released. The problem many businesses have with this is that the changes are unaffordable, so they stay with the same software or systems for years. This can be an issue, especially when the developer of software stops supporting existing systems. Microsoft has announced that they will stop supporting some software that you may be using.
Computers are incredibly useful, however they are also complex beyond belief. This is made even more so because of the large number of confusing acronyms, words and terms. If you read tech blogs, or have friends/colleagues who are in-the-know, you have likely heard them mention overclocking and may have wondered what it is, and if you should be looking into it.
One of the most important tools of a modern marketing plan is social media. With the various platforms leveraged correctly, social media could be the best way to expand your brand and gain vital exposure. Pinterest, the newest major social network which all about sharing images, has recently had its layout overhauled and new features introduced. Businesses can really benefit from these enhancements.
Email has become the go-to communication medium for businesses of all sizes. It's not uncommon to see people emailing one another when they could just as easily talk. While it is incredibly popular, many emails are poorly written, leading to confusion and both parties having to take time out of their busy days to clarify. This can make you unproductive, and the best way to stop this is by writing good emails to begin with.
When it comes to operating a business, you are always walking a fine line, trying to balance costs and profits. This means you are probably eager to cut costs whenever possible. One area that has likely demanded a large investment is technology. The problem with technology is that it can be hard to keep costs at bay, especially when it breaks down.

